Differences in delivering customer service across different organizations

Differences in delivering customer service across different organizations

Differences in Delivering Customer Service Across Different Organisations

Private Sector Organisations

  • Diverse customer expectations: Private sector organisations typically face a variety of customer expectations because their market segments often vary.

  • Profit driven customer service: Maximising profits is the primary goal. Therefore, their customer service strategies often focus on boosting sales and retaining customers.

  • High competition: In the private sector, the level of customer service can form a significant part of their competitive advantage.

  • Customer loyalty programs: Due to intense competition, private companies may also use loyalty programs to retain customers.

Public Sector Organisations

  • Standardised service delivery: Services are typically standardised to reach a wider population and maintain equality.

  • Citizen driven customer service: The main aim is to serve citizens effectively and efficiently. They are, therefore, less profit-driven and more focused on service provision.

  • Governmental regulations: The delivery of customer service in public sector organisations is usually regulated by the government ensuring all citizens have fair and equal access.

  • Public accountability: These organisations have a higher level of accountability to their customers who are also the general public or taxpayers.

Voluntary Sector Organisations

  • Donor and volunteer centric customer service: Organisations need to maintain good relationships with both donors and volunteers.

  • Mission driven: Customer service operations are driven by the urgency and importance of their mission rather than profits.

  • Dependence on goodwill: The quality of customer service can directly affect the level of donations and support received.

Co-operatives

  • Member-focused customer service: Co-operatives primarily aim to serve and satisfy their members, who are also their customers.

  • Democratic customer service operations: Members have a direct say in the operations of the co-operative, including customer service.

  • Shared benefits: Any improvements in customer service directly benefit the members.