Live Sector Issues and Roles
Live Sector Issues and Roles
Live Sector Issues in Music Industry
- The live sector refers to concerts, gigs, festivals, and other live music events.
- Major issues in the live sector include high ticket prices driven by increasing costs and demand.
- Another contentious issue is ticket touting, wherein tickets are bought with the intention of reselling them at a higher price.
- The environmental impact of music festivals is under increasing scrutiny, leading to moves towards greener practices.
- The live sector has also been severely affected by the COVID-19 pandemic, with concerts and festivals worldwide having been cancelled or postponed.
Roles Within the Live Sector
- Key roles within the live sector include the promoter, who takes on the major financial risk to organise an event.
- The artist manager negotiates contracts and ensures their act is paid appropriately.
- The booking agent finds and books appropriate venues for the artist’s concerts or tour.
- Stage managers and technical crew are responsible for the setup and management of the stage, sound, and lights.
- Front of House staff manage merchandise, ticketing, and audience interaction.
- The security staff maintain safety and control access throughout the event.
Key Terms
- Live Sector: The part of the music industry that deals with live performances, such as concerts and festivals.
- Ticket Touting: Buying tickets with the express intention of reselling them at an inflated price to make a profit.
- Promoter: An individual who organises, advertises, and often finances concerts, ensuring that artists get paid and that the event runs smoothly.
- Artist manager: The person who represents the musician in all business matters, aiming to further their client’s professional success.
- Booking agent: Someone who arranges live performances for musicians and bands.
- Front of House staff: People employed to deal with customers at a venue, often responsible for selling merchandise and handling inquiries.
- Security staff: Employees who oversee the safety of people at a venue and control access to different areas.