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A Level Graphic Communication CAIE
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A Level Graphic Communication CAIE
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A Level Graphic Communication CAIE
– Topics
Exploration and Development of Ideas
Identifying target audiences, purposes, and contexts for graphic design projects
Applying design thinking and creative problem-solving methods
Generating ideas through brainstorming and concept development
Effective visual research techniques (gathering inspiration, mood boards, reference images)
Critical analysis and interpretation of graphic design styles, movements, and practitioners
Principles of Graphic Communication
Communicating information effectively (data visualization, infographics, charts, graphs)
Layout design principles (grid systems, alignment, white space, consistency, visual hierarchy)
Typography (anatomy of type, classifications, legibility, readability, hierarchies, grids)
Symbols and visual metaphors in graphic design
Design elements and principles (line, shape, form, space, value, color, texture, balance, contrast, emphasis, movement, pattern, rhythm, unity, variety)
Responding to Design Briefs & Client Needs
Evaluating the effectiveness of the final design solution in meeting the brief, audience, and context requirements
Developing a graphic design proposal (presentation, explanation, justification)
Managing the design process (stages, communication, time management, budgets)
Developing a range of potential solutions and selecting the most appropriate proposal
Understanding client requirements and interpreting design briefs effectively
Technical Skills and Techniques
Printing and pre-press processes (CMYK, spot colors, printing techniques, paper stocks, file preparation)
File formats, compression, and resolution
Digital design tools and software (Adobe Creative Suite, CorelDRAW, Inkscape, GIMP)
Illustration styles and techniques (vector, raster, freehand, digital painting, photo manipulation)
Manual drawing techniques (sketching, perspective, orthographic projection, isometric drawing, shading, rendering)