Planning and producing an interactive media product

Planning and producing an interactive media product

Planning an Interactive Media Product

Understanding the Brief

  • Carefully read and understand the project brief.
  • Identify the goals of the product - what it needs to accomplish and who it’s for.
  • Determine the target audience - consider demographic details, behaviours, preferences, and needs.
  • Note any project constraints - budget, timeframe and resources available.

Concept Development

  • Brainstorm ideas and concepts that align with the project brief.
  • Create a project proposal outlining your chosen concept, target audience, and how you plan to achieve the project goals.
  • Sketch initial designs and layouts for the interactive media product.

Project Planning

  • Create a project plan which outlines the timeline and tasks required.
  • Consider factors such as task dependencies and resource allocation.
  • Identify potential risks and mitigation strategies associated with the product creation.
  • Consider requirements for user interaction and how these will be implemented.

Producing an Interactive Media Product

Design and Development

  • Create detailed designs or wireframes of the product.
  • Develop the product using appropriate programme codes and software, ensuring they match the designs.
  • Ensure consistency in design, interactivity, and functionality.

Testing and Feedback

  • Conduct regular tests throughout the development process to check functionality.
  • Gather user feedback on product usability and user experience.
  • Implement changes as needed based on feedback and testing.

Evaluation

  • Review the final product against the original goals and objectives outlined in the brief.
  • Assess user feedback and data analytics to evaluate product effectiveness.
  • Reflect on the project outcome and process, identifying areas of success and improvements for future projects.
  • Ensure designs and content respect intellectual property rights.
  • Adhere to data protection regulations if collecting and processing user data.
  • Product should meet accessibility standards to cater for all users.