Design history and culture
The Influences of Design History and Culture
Arts and Crafts Movement (late 19th Century – early 20th Century)
- Transformation from Victorian decorating excesses towards a simpler, more functional design
- Mentored and led by William Morris, it emphasized handicraft, simple forms and use of local materials
- Modern machines were not wholly dismissed; their negative impact on worker’s skills and values were criticised
Bauhaus (1919 – 1933)
- Founded by Walter Gropius in Weimar, Germany
- Merged fine and applied arts
- Thinking was that objects should be simple, functional and affordable
- Despite lasting for only 14 years, its influence is seen in all modern design
Art Nouveau (1890 – 1910)
- Arises in reaction to the industrial revolution and to its manufactured aesthetic
- Inspired by natural forms, structures and patterns
- Major figure Charles Rennie Mackintosh was best known for the Glasgow School of Art
Art Deco (1920 – 1939)
- Name derived from the 1925 ‘Exposition Internationale des Arts Decoratifs et Industriels’ in Paris
- Geometric, streamlined forms with sharp, angular lines
- Influences from Cubism, Futurism, and archaeological discoveries such as Tutankhamun’s tomb
Modernism (20th Century)
- Dominant philosophical outlook for architects and designers in the 20th Century
- Focus on rational use and functionality with materials and forms
- Architects such as Walter Gropius and Le Corbusier are prominent figures
Postmodernism (late 20th Century)
- Reaction against Modernism’s strict rules
- ‘Form follows function’ versus more aesthetics-aware designs
- Mix styles, ideas and materials from different periods and civilisations
Progression and Changes in Design through Time
Influence of New Materials and Manufacturing Processes
- Access to innovative materials like polymers and stainless steel pushed boundaries of design
- Raymond Loewy’s design for the streamlined pencil sharpener encapsulates this aspect
Impact of Political, Social and Economic Changes
- Boom in consumer products post WWII: televisions, radios, kitchen appliances
- Government policies can affect design. For example, Ecodesign Directive in EU mandating energy efficiency
Technological Advances
- Has always had an impact on design, from invention of the wheel to the smart phone
- Advances such as CAD/CAM have transformed the design process
Cultural Influence
- Design does not exist in a vacuum, impacted by culture of its day
- Postmodernism, for instance, said to reflect more uncertain, complex nature of late 20th century society
Impact of Key Design Thinkers
- Icons like Dieter Rams, Charles and Ray Eames shape the design field through their philosophies
Understanding Cultural Appropriation versus Appreciation in Design
- Cultural appropriation is when elements of one culture are borrowed or taken by another, often dominant culture
- Can be offensive, take away livelihoods or perpetuate stereotypes
- A respectful cultural appreciation, however, brings cultures together, shows understanding and respect
Fostering Ethical and Sustainable Production
- Rising awareness of climate change and unethical labour practices influences design
- There is focus on designing for disassembly, use of biodegradable materials and fair wages
- Many products now consider lifecycle analysis and design for improved end-of-life management such as recycling or biodegradability