Event feasibility and planning

Feasibility study: It’s an assessment of the practicality of a proposed plan or method. A study may investigate the viability of a project before investment.
Economic viability: Consider the potential financial profitability of the event. This includes calculating all predicted income and costs.
Legal considerations: Ensure all required permissions and licenses are obtained. Consideration must also be given to health and safety regulations.
Environmental sustainability: Consider the likely environmental impact of the event and look at ways to minimise harmful effects.
Market demand: Evaluate if there is sufficient interest from your targeted demographic. This could involve market research.

Setting clear objectives: Clearly define what the event aims to achieve.
Choosing a suitable venue: The chosen location must work logistically and financially, and provide a positive experience for attendees.
Budget management: Monitor and control all income and costs to ensure the event remains financially viable.
Risk assessment: Anticipate any potential problems and create contingency plans.
Marketing and promotion strategy: Effective promotion strategies ensure there is sufficient attendance at the event. Consider both online and offline strategies.
Operational Plan: Outlines the details of personnel, equipment, and procedures. It shows what steps need to be done, who needs to do them and when they need to be done.
Evaluating success post-event: Use feedback surveys and financial reports to evaluate the event against its original objectives.

Case Studies: Study real-life events to gain an understanding of successful event planning and to learn from mistakes.
Transferable Skills: The skills learned during event feasibility and planning can be used in various other roles and industries.
Careers in Leisure and Event Management: Understanding of event feasibility and planning can lead to roles in project management, event planning and more.