Role of ICT in business – GCSE Business and Communication Systems CCEA Revision

Strategic Role of ICT in Business

Information and Communication Technology (ICT) plays a vital part in achieving an organisation’s strategic goals.
Organisations use ICT to enhance productivity by automating key processes for efficiency.
ICT can provide a competitive edge by improving a company’s ability to respond quickly to changes in the business environment.
It aids in decision-making by providing access to real-time, reliable and comprehensive data.

Communication: ICT enables swift exchange of information across different platforms, improving teamwork and customer service.
Spreadsheets and Databases: Software like Excel helps businesses store, analyse and manage data efficiently.
Accounting systems: ICT improves financial control and transparency through accounting software like Sage and QuickBooks.
Marketing: Digital marketing through social media and email campaigns helps businesses reach a wide range of customers cost-effectively.

ICT streamlines inventory control, reducing the cost and lead time of products.
ICT-based EDI (Electronic Data Interchange) systems enable efficient communication between suppliers and buyers.
RFID (Radio Frequency Identification) technology aids in tracking goods, ensuring visibility and accuracy in supply chain management.

Operational excellence: ICT leads to improved internal business processes, making an organisation lean and efficient.
Customer intimacy: Through CRM systems, businesses can centralise customer information, enhancing service and increasing customer satisfaction.
Product leadership: Companies can use ICT to develop unique, innovative products and services that stand out from the competition.

Implementing business continuity planning (BCP) ensures uninterrupted ICT services.
Regular checks for hardware and software maintenance prolong system life span and improve performance.
Adherence to ICT policies and procedures, such as password policy and internet use policy, guarantees safe ICT practices.
Protection against cyber threats and potential data loss is achieved through data backups, firewalls, and antivirus software. Fostering a culture of ICT professionalism and ethics safeguards the company’s reputation.

ICT can lead to significant energy savings through remote working and virtual meetings.
Companies can reduce their carbon footprint by responsibly recycling ICT equipment.
Using digital platforms can minimise paper consumption, contributing to environmental sustainability.