Patterns of ownership and control – A Level Media Studies Eduqas Revision

Patterns of ownership and control relate to who owns and controls media corporations and consequently, content production, distribution, and exhibition.
High concentration of control often lies with a small number of large corporations which can influence the way films are made and distributed.
The media landscape in Wales and Hollywood is shaped by powerful production companies and broadcasting organisations.

There is a significant emphasis on corporate conglomerates in Hollywood, such as Disney, Warner Bros., and 20th Century Fox. These corporations have diversified holdings across different media types.
They have ownership of film studios, television networks, theme parks, and merchandise, thereby reinforcing their control and reach.
Control patterns often reveal vertical integration wherein corporations control all stages of production, distribution, and exhibition.
In comparison, Wales has a mix of public service broadcasters like BBC Cymru Wales, commercial broadcasters, and independent production companies.

Ownership and control dictate many aspects such as budget allocation, creative decisions, and wider business strategies.
It also influences the representation of Wales in media, cultural diversity, and the range of voices available in the media landscape.
Conglomerates follow the profit maximisation strategy, and there’s a tendency to produce mainstream, high-concept films because of their broad appeal and sure-shot profitability.
Local, regional broadcasters and production companies in Wales provide a platform for Welsh language content, reflecting on identity and cultural nuances.

S4C, a Welsh television channel, is a key example of public sector broadcasting in Wales. It is funded by the UK Department for Digital, Culture, Media and Sport and the BBC.
It plays a crucial role in providing a platform for Welsh language content, ensuring the representation of Welsh culture and identity in media.
The channel exhibits a different pattern of control than Hollywood conglomerates, focusing more on public service than profit.

Understanding the patterns of ownership and control provides insights into the influence, motives, and strategies of media corporations.
There is a stark contrast in the ownership patterns between Hollywood and Wales, reflecting the commercial orientations versus public service motives respectively.
These patterns also significantly impact the content diversity, representation, and the media landscape at large.